The camera is placed on one end of the transparent sheet while the object is placed on the other end. Fred Finn was an aviator during the First World War, who flew first with the French Armée de l'Air, then with the American Lafayette Escadrille, and then with the U.S. All the elements of the photograph-the model, the wardrobe, the styling, the hair/make-up, the lighting, the location-work together to create a flawless image. This is just a basic explanation on catalog photography. Architecture pictures look beautiful in sepia, but portraits not so pretty. He is now a fashion photographer, and has also worked as still photographer for a couple of monies. Here, the concentration is mainly on capturing various moods of the ocean, at different times of the day, or even in different seasons! In this case, there are various ways of approaching the subject. Though the market for this field of photography has expanded due to the widespread revolution in printing, the number of photographers has made the competition rather intense.